From idea, brief, email or contract to done deal.
The AI-powered workspace for creative business.
Start with an idea.
Describe the work the way you’d say it. Brief Studio turns it into a brief, tasks and a plan, and asks only what it doesn’t know.
I want to pitch Hannah at Luma Journal: six artists photographed in their studios, with a short film of them at work. It fits their December issue on studios.
Good fit for that issue. Before I draft it: who’s shooting with you, and do you know what Luma pays for a feature like this?
Just me, and Theo on sound. Their rate was USD 4,000 all-in last time, but nothing’s agreed yet.
Here’s the brief. Stills and a film across six studios is too much for you alone, so I’ve added a task to find a cinematographer. The pitch goes to Hannah at USD 4,000, marked unconfirmed until she agrees. Nothing is created until you say so.
Current Forms- Scope
- For
- Crew
- Budget
- Tasks
- Plan
Got a brief? Know the deal before you say yes.
Dealbreaker, DEAL’s AI agent, reads the brief, email or contract you’re sent and talks you through it: what’s agreed, what’s missing and what to ask.
Hi Sam, we loved your Current Forms series! We’re launching Northline’s spring sneakers and want you to shoot it: two studio days in Toronto, March 10–11, about 20 hero images plus behind-the-scenes. We have CAD 14,000 for photography. The images would run in store, on our site and in paid social. Could you bring a stylist too? We’d need your availability by Friday.
Northline mood board.pdf- Scope
- Budget
- Usage
- Stylist
Quote it with the usage pinned down: with no term or territory, paid social means forever. Put the stylist on top. Here’s a reply:
I’d love to, and I’m free March 10–11. CAD 14,000 covers the photography, with use in store, on your site and in paid social in Canada for 12 months. A stylist for both days is CAD 1,800 on top. Shall I send the quote?
Every tool you juggle, in one place.
The brief lives in email, the crew in group chats, the budget in a spreadsheet and the contract in a PDF. DEAL brings them into one project, and Dealbreaker reads across all of it.
- Email threadsthe brief
- Group chatsthe crew
- Shared drivesthe files
- Spreadsheetsthe budget
- PDFs to signthe contract
- Invoicing appthe invoices
One projectCurrent Forms- Brief
- Scope, usage and dates
- People
- Who’s on it, and what each sees
- Work
- Files, tasks and deliverables
- Money
- Budget and fees, in their own currency
- Agreements
- Signed, versioned, in one place
- Invoices
- Sent, paid and overdue
Dealbreaker reads across all of it.
Everything a production needs, ready from day one.
Know who owes you what.
Invoices, payments and what’s due this month, in each amount’s own currency. Overdue invoices come to the top.
- Scope
- 6 studio portraits + short film
- Budget
- USD 4,000
- Shoot
- Nov 10–21
- Crew
- You, Mara, Theo
- Luma JournalINV-0142 · depositUSD 1,20012 days late
- Luma JournalINV-0147 · balanceUSD 1,600Due Dec 19
- Halden StudioINV-0139 · lookbookEUR 4,750Due Nov 30
- Overdue
- USD 1,200 · Luma, 12 days
- Outstanding
- USD 2,800 · and EUR 4,750
- Due next
- EUR 4,750, Nov 30
- Paid
- USD 41,200 this year · and CAD 14,000
Chase Luma today: the deposit was due Oct 16 and filming starts Nov 10. Here’s a reminder:
Hi Hannah, a nudge on INV-0142, the USD 1,200 deposit. Can it go out this week? We film from November 10.
Questions
What is DEAL?
An AI-powered workspace for creative business. Start from an idea, a brief or a contract, and one project holds the people, the agreements, the work and the money, all the way to final payment.
How is it different from Notion or a spreadsheet?
Those give you blocks to build your own system. DEAL already understands how a creative production runs: scope, budget, who pays for what, approvals and delivery, ready from the first idea.
What does the AI do?
In Brief Studio it turns your idea into a brief, tasks and a plan, asking only what it doesn’t know. Dealbreaker reads briefs, emails and contracts and tells you what is missing. It drafts, suggests and asks. It never sends, books, pays or agrees for you.
Who can see my fees and budget?
Only you see the full budget, every fee and the profit on the job. Clients see the quote, what needs their approval and what is delivered to them. Each collaborator sees their own scope, fee, agreement and deliverables.
Is my work used to train AI models?
No. Your briefs, contracts and files are used to run your deals, not to train AI models.
Does it cost anything?
No. DEAL is free during early access. The founding group is for creatives, producers and studios who run real jobs through DEAL and shape what comes next.
You’ve got an invitation.
- Scope
- Run real jobs through DEAL and tell us what’s missing
- Fee
- Free during early access
- Perks
- Features added on request, first access to new tools, and a direct line to the team
Make better deals.